Brain Science Archives - Dr. Jason Jones

The Neuroscience of Storytelling: Become More Engaging and Persuasive

October 21, 2024October 21, 2024 by Jason Jones

Using storytelling taps into the brain’s emotional and sensory centers, making it a powerful tool for persuasion and engagement. Neuroscience reveals that stories not only capture attention but also help people connect on a deeper level, making information memorable. Effective storytelling strategies include using relatable narratives, evoking emotions, and leveraging suspense to keep audiences engaged. Stories can overcome cognitive resistance, leading to better retention and action.

Unlocking Influence: 3 Neuroscience-Based Strategies for Trust and Persuasion

August 24, 2024August 22, 2024 by Jason Jones

Discover how neuroscience can enhance your influence and persuasiveness with three key principles: Safety, Clarity, and Value. This article explores brain-based strategies to build trust, communicate effectively, and align with others’ motivations, helping you become more influential and trusted in both personal and professional settings. Unlock the power of the brain to achieve your goals and inspire action in others.

3 Neuroscience Principles You Need to Know To Be Your Best

April 26, 2024March 12, 2024 by Jason Jones

Neuroscience is a complex field, but there are three principles that can help you apply key strategies to be your best in your work and your personal life.

How to Get Into the High-Performance Zone Faster

January 21, 2024January 15, 2024 by Jason Jones

Most people don’t know how to consistently get into the high-performance zone called flow. This article will teach you how to overcome your avoidance for starting a task and break through to greater confidence and performance.

The #1 Strategy to Reach Ultra High Performance

November 14, 2023November 10, 2023 by Jason Jones

There is one science-based method that will get you into a state of high performance and into “the zone.” It’s called flow. More than 4 decades of research has revealed a process that can help you gain greater focus and achieve at a higher level more often.

How to Beat Negativity and Become a More Powerful Thinker

November 14, 2023October 18, 2023 by Jason Jones

ou brain is wired to be negative. It’s designed to be a threat detector. Negativity just happens to be our most useful cognitive tool for survival. If it’s not managed well, can be a major contributor to relationship problems, depression, and lower levels of achievement and performance than we desire. This happens when our brain resorts to COGNITIVE DISTORTIONS to process experiences and choose how to behave. These distortions end up being major derailers for us.

Unlock the Power of Subconscious Communication

August 29, 2023August 28, 2023 by Jason Jones

You can learn how to control your subconscious communication. A special brain network called The Social Brain is the key to becoming a Super Communicator.

5 Tips for Beating Distractions at Work

January 15, 2024February 3, 2023 by Jason Jones

We all know the feeling – you sit down at your desk with the best of intentions, only to find yourself a few hours later having achieved nothing other than catching up on your social media newsfeed, texting a friend, and perhaps you sent a few emails. Distractions in the workplace can be challenging to … Read more

How to Leverage the Most Powerful Part of Your Brain

August 2, 2021December 7, 2020 by Jason Jones

You may have heard of the three motivation drives of the brain. They are 1) Survival, 2) Reward, 3) Purpose drive. What most people don’t know is that each of these drives are rooted in different parts of your brain anatomy. It’s this finding that provides a really important insight into how we support the … Read more

The Secret Sauce of Motivation

December 7, 2020November 19, 2020 by Jason Jones

Great stories and motivational speeches give us a nice feeling. But they are temporary and fail to keep us motivated to work harder and give our best over an extended period of time. The secret sauce of motivation boils down to the alignment between a person’s sense of purpose—including what they value and deem meaningful—and … Read more