70% of the workforce is underperforming and achieving far below their potential resulting in average work quality, stagnant results, and low morale that hinder profitability. Organizational Psychologist and keynote speaker Dr. Jason Jones equips leaders to leverage the latest behavior and brain science to ignite their people and launch them toward their potential.

Employee engagement and performance aren't a result of broad-scale, generic engagement programs or expensive "feel-good" activities. They are driven by a unique interaction between the leader and the employee. Dr. Jones calls this interaction ACTIVATION and leaders who use these tactics, ACTIVATORS. Brain studies reveal how leaders can literally "light-up" an employee's brain through techniques that stimulate fourteen regions of the brain responsible for motivation, decision-making, discipline, relationship management, creativity, and emotional control.